Univision has hired Graciela Eleta de Cacho. She has been placed in a “strategic planning role,” without revealing more specifics.
AdAge reports Graciela will be working four days a week at Univision’s NYC headquarters and commuting to Puerto Rico to spend weekends with her family.
Until the end of 2007, Graciela was the head of Hispanic marketing at Procter & Gamble Co., where she founded a multicultural marketing unit.