ImpreMedia has launched a flagship Web portal that integrates all of its properties into one online network.
Impre.com pools content resources from all of its publications and provides direct links to every property in its network, which feature redesigned Web sites.
In a written statement, Arturo Duran, ImpreMedia Digital’s CEO said: “Advertisers will benefit from the network’s broad reach across the Hispanic market.”
ImpreMedia’s publications include La Opinion in L.A., El Diario La Prensa in NYC and La Raza in Chicago. According to the company, 2 million unique users visit ImpreMedia Web sites each month.