Charlotte’s first Spanish-language radio station, Radio Líder (WNOW-AM) is off the air. After being on the air for 14 years, the owners of Orbimedia, Julián Posse and Aura Maria Gavilán-Posse, were unable to reach an agreement with Davidson Media Group to continue leasing the radio signal.
According to the Charlotte Observer, Davidson raised the lease from $25,000 to $30,000 a month, forcing Orbimedia to discontinue operations, since the station would not be profitable at that lease rate. An offer to buy the station for $1.6 million was turned down, with Davidson’s asking price staying firm at $2.2 million.
