Other big news for Univision is that it scored big time in July sweeps. It’s set to finish the month as the #1 network in primetime, broadcast or cable among all adults 18-34, beating ABC, CBS, NBC and FOX, and comes in at #3 among adults 18-49, regardless of language. Nielsen also reports big audience increases for Univision over the past year.
I guess you can’t underestimate novela power!