Cristina Radio launches on Sirius XM

Cristina Radio officially goes on the air tomorrow Thursday, January 12, 2012.  The National Latino Broadcasting (NLB) channel, built around talk show icon Cristina Saralegui , is part of a two-channel agreement with Sirius XM Radio.

Cristina signed an exclusive radio contract with NLB in May of 2011, marking her satellite radio debut.

Cristina Radio will air 24/7 on SiriusXM channel 146. Its programming roster includes: an interactive morning talk show; “Cuerpo y Figura,” nutrition and fitness; health news with “Dr. Martiza Fuentes…Contigo ; “Querer es poder,” personal motivation; “Al Gusto,” cooking; and “Cristina entre amigos,” a weekly one-hour live broadcast hosted by Cristina herself.

Sirius XM Radio selected NLB in April of 2011, to lease two channels on a long-term basis to air on the Sirius and XM satellite radio platforms.

Cristina Radio is the second channel from the media entity on SiriusXM; En Vivo, a music channel featuring a mix of top-charting Latin hits and live performances, will also launch this week.