This is the third Upfront for FHM, which is trying to reach the U.S. Hispanic market under the mantra “Latino Entertainment. American Attitude.”
FHM plans to unveil the vision and ongoing programming priorities for its 4 Hispanic media entities: MundoFox – the joint venture between Fox International Channels and the RCN Television Group launched on Aug. 13, 2012; FOX Deportes; Utilísima – launched in July 2010 and Nat Geo Mundo.