El Rey executives announced today that the network’s production and corporate headquarters will be based in Austin, Texas.
The network will film a wide range of scripted and unscripted content in the state, including the its first scripted original, “From Dusk Till Dawn: The Series,” which debuted on the cable channel on March 11, 2014. The series was recently renewed for a second season and will begin shooting in Austin later this year.
In a release, the network says it will invest about $1.5 billion over the next 10 years. El Rey network is currently available to over 40 million homes in the U.S.
El Rey Network LLC is jointly owned by Robert Rodriguez and FactoryMade Ventures with a minority stake held by Univision Networks & Studios, Inc. The network launched late last year.
Rodriguez’s own Troublemaker Studios has been based in Austin since 1998.