Univision is banking on maximizing its brand among its consumer base – now, at Los Angeles airport.
Mayor Eric Garcetti was present at today’s ribbon cutting ceremony, celebrating the opening of Univision’s two retail stores at the newly redesigned LAX’s Terminal 2, which houses three Latin American airlines.
The two first-ever, nation-wide Univision-branded stores will air Univision programming throughout the day on large media screens.
One store is on the Arrivals Level (pre-security) and the other on the Departures Level (post-security).
According to the company, the terminal serves 5.5 million annual passengers.
