Telemundo hires Chaparro Vegas as VP of Marketing

Telemundo has appointed Daniela Chaparro Vegas as Vice President of Marketing. Based in Miami, she’ll be responsible for marketing strategies to help grow the network’s brand, as well as expanding the reach of the company within the U.S. Hispanic market.

She’ll report to Aileen Angulo-Merciel, SVP of Marketing and Creative.

Prior to joining Telemundo, Chaparro Vegas was VP of Marketing and Digital at NBC Universal International Networks Latin America for six years.

She also worked as a Marketing Director for Sony Pictures Entertainment Latin America from 2004 to 2009.