After more than two years as a ratings leader at 10 pm, Telemundo has dropped to second place, indicating Univision’s primetime fortunes may be taking a turn for the better.
The premiere of Univision’s supernatural series “Amar a Muerte” bested “Señora Acero 5,” propping the network to No. 1 in a timeslot dominated by rival Telemundo – at least for the show’s first week.
“Amar a Muerte” is an original series developed by Univision’s W Studios. “Señora Acero 5” is the fifth season of a previously top-rated Telemundo super series.
Univision execs have a positive outlook for its reincarnation-themed series, expecting a November sweeps win over Telemundo.
Check out more details on Forbes.
A good Competition always benefits the industry…
It was a bad move to do the 5th season of Senora Acero without the original “teca” actor Jose Luis Resendez. The audience loves that actor and when they saw that he had been replaced, they changed the channel. Plus this season’s storyline is very weak so it was obvious that ratings would go down.