MundoFox will be announcing its first affiliate agreements next Monday, March 5th. Network reps refuse to disclose any details prior to that date.
However, inside sources tell me KWHY-22 in Los Angeles, the #1 Spanish-language media market, will become the flagship station for MundoFox.
A KWHY affiliate makes sense. It’s an independent station with name recognition and an established audience in Los Angeles.
NBCUniversal sold the station last year as part of FCC conditions to merge with Comcast.
Veronica … still no news about all the layoffs happening at KWHY? … really?
#1 Station…please,
1. KMEX 34
2. KRCA 62
3. KVEA 52
4. KWHY 22 <———
The story says LA is the #1 Spanish-language market. It does not say KWHY is the #1 Spanish-language station.
I hear they’re getting a “kick-ass” team to manage the place. Do you know who they are? Unvision former troops? maybe?
I heard Rolando Nichols former Univision 34 Anchor is now the News Director…