Univision has struck a strategic audio content and advertising partnership deal with reVolver Podcasts.
As part of the agreement, reVolver co-founder Stephen Hobbs joins Univision as VP of Audio and Experiential Initiatives “to maximize content and revenue opportunities between both companies.”
In this newly created role, Hobbs will work to deliver content, promotion and revenue opportunities to the Uforia platform through reVolver’s original content strategy.
reVolver Studios, a division of reVolver Podcasts, will produce custom content for Univision, leveraging the company’s portfolio of brands and talent.
The collaboration is a part of Univision’s continued digital audio expansion, which will allow it to build on its already existing podcast offerings available on the Uforia Audio On-Demand platform.
